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Singapore, Tuesday September 2, 2003 - IE Singapore and Ogilvy & Mather today announced the launch of the Global Brand Forum Singapore, an ambitious effort to put issues of brands, business and leadership onto a single world platform for the first time. The inaugural event, to be held December 1-2, 2003, will bring to Singapore many of the world's most inspirational and influential leaders to exchange ideas and share their vision for the future.
"With a growing demand on business to be a force for positive social change, the Global Brand Forum is the new platform for the world's best minds and greatest thinkers to discuss and debate the future of global brand and business leadership," noted Karthik Siva, chairman of the Global Brand Forum. "We're aiming to make a difference by truly raising perspectives and standards in the business world," he added.
The 2-day forum marks Singapore's entry onto the map of major world events with an unprecedented line-up of brand and business visionaries providing a fresh alternative to the mostly economic and political focused global conferences on offer today. "Just as the Olympics can draw positive international attention to its host country, Global Brand Forum Singapore aims to promote and foster a regional and worldwide understanding of Singapore's capabilities as a global platform for knowledge and creativity," said IE Singapore CEO Lee Yi Shyan. "Further, we believe a forum of this calibre and level reinforces Singapore's position as a hub for global events and thought leadership," concluded Mr. Lee.
The giants of business headlining this year's forum include:
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Narayana Murthy, founder and chairman of Infosys Technologies |
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Dame Anita Roddick, founder of the Body Shop |
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Deepak Chopra MD, leader in mind body medicine and a TIME Magazine Icon of the 20th Century |
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Ho Kwon Ping, founder of Banyan Tree Resorts |
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Tom Peters, author of In Search of Excellence and management
'Uber-Guru' |
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Tom Kelley, co-founder and head of IDEO, the world's leading
design company |
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Scott Bedbury of Nike and Starbucks fame and author of New Brand World |
The Global Brand Forum Singapore 2003 is also supported by CNN, Time, Fortune, The Straits Times and Singapore Airlines.
The Global Brand Forum presents high profile international events aiming to raise the perspective and standards of business executives, entrepreneurs, marketers and bureaucrats through exposure to and interaction with speakers who have redefined business and changed the world. Global Brand Forum speakers are icons and catalysts for change.
The Global Brand Forum provides participants with the insights, knowledge and skills required for responsible and meaningful leadership to benefit not only company shareholders but also society at large.
For further information please contact Ogilvy Public Relations Worldwide or the Global Brand Forum.
Ogilvy Public Relations
Jonathan Webster, Tel. (65) 6213 7863, jonathan.webster@ogilvy.com
Lim Chen Yi, Tel. (65) 6213 7847, chenyi.lim@ogilvy.com
Global Brand Forum
Tony Gourlay, Director, Tel. (65) 6213 7859, tony.gourlay@globalbrandforum.org
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